Category Archives: Amazon FBA

A Comprehensive Review of the LumaRx IPL Hair Remover

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Created by one of the country’s leading dermatologists, the LumaRx IPL laser home hair removal system provides a whopping 94 percent removal of unwanted hair.

Using the IPL (Intense Pulsed Light) technology, one of the most effective for hair removal lasting longer than basic, ineffective systems. The IPL technology is also the same technology used by dermatologist for professional long-term hair removal.

The LumaRx IPL provides you with the same benefits as you would receive with a professional treatment, but in a compact and convenient at-home system, for a more private and customized application.

The system is perfect for targeted use on the underarms, bikini line, arms, legs, chest and stomach. The device comes equipped with a skin tone tester to avoid the treatment of skin that is too dark since it should only be used on light to medium skin tones.

Application

The energy from the light on the device targets dark hairs, working best on black, dark brown or dark blonde hairs. The LumaRx IPL isn’t effective on peach fuzz or lighter color hair including light blond, red, gray or white.

How it works

The state of the art technology in the LumaRx IPL is a light-based technology which emits a light energy that penetrates down to the root of the hair follicle deep within the skin.

This heat stuns the active hair follicles, breaking the hair growth cycle and preventing the future growth of hair within the application area.

The treated hair, within the area of application, will then fall out within 7-10 days.

This simple, but effective technology doesn’t require messy creams or ointments and is comparable to the procedure obtained at a professional hair removal technician.

Treatment specifics

The treatment window on the LumaRx IPL uses cutting edge filters, which are similar to those used by professional devices, to spread the energy evenly across the window.

This offers a more uniformed energy output, reducing the “hot spots” commonly found on traditional treatment windows.

The LumaRx IPL is the only device to feature the ComfortFilter technology that blocks harmful UV rays as well as infrared energy, allowing the light energy to be focused for treatments that are safe, effective and comfortable.

Why the LumaRx IPL is so effective

Hair is made up of the hair shaft, which the part you see at the surface of your skin. The follicle is located below the surface of the skin, and the papilla is at the root of the hair, near the follicle.

The IPL treatment focuses on the area of the papilla because it contains the living part of the hair and is the main way to prevent future growth.

Normally you will naturally have hair actively growing, hair that is resting, or hair that isn’t growing at all at any time. You will also have hair that is in a transitional period, where it is in between actively growing and resting.

To effectively target hair for removal, the hair needs to be in the active growth phase. Actively growing hair accounts for 50% of all hair at any given time. This means that you have the ability to treat most of your hair.

However, it is also important to regularly perform follow up treatments so you’re able to target the hair that may have been resting or in the transitional phase during your last treatment.

Safe and FDA approved

If the LumaRx IPL system sounds intimidating, it’s really not. The IPL technology has been proven to be effective and safe for over 20 years.

All of the LumaRx devices have been approved by the FDA for use on the body and female facial hairs. They also use their proprietary ComfortFilter technology to block harmful UV and infrared energy.

All IPL hair removal devices sold in the United States need to be approved by the FDA. IPL devices also all require a built in safety system that only allow the pulse of the laser or light when there is total contact with the skin.

What is IPL

IPL (Intense Pulsed Light) technology is a form of light therapy that is used for various dermatological procedures including hair removal.

Different than laser treatments, which has only one wavelength which is discharged from the diode no matter what you’re targeting, IPL several different wavelengths (from 500 to 1,200 nanometers) that disperse deep into the skin. As with all light-based treatments, IPL works by discharging wavelengths deep into your skin, which in regards to hair removal focuses on the pigment.

How does LumaRx compare to other IPL devices

The LumaRx IPL provides the following advantages over similar IPL hair removal devices:

  • The LumaRx IPL provides better coverage due to the size of its treatment window, which is more than three times larger than Tria Beauty’s window. This allows for a larger coverage area and shorter treatment times.

 

  • In separate clinical studies, the LumaRx IPL delivered a 66% hair reduction 12 months after three treatments. This is in comparison to a 33% hair reduction from the Tria Beauty provided after the same amount of treatments and length of time. This equates to a two time better result over the Tria Beauty.

 

  • The LumaRx IPL provides the use of advanced filters that are identical to those found in professional devices. This provides a much more uniformed output of energy, as well as the reduction of “hot spots” that are sometimes found when using other home use IPL hair removal devices.

 

It seems like IPL technology is currently extremely popular in hair reduction and removal, and the LumaRx IPL is at the top of the rest of the competition. The 90 day return policy also proves just how confident the company is in their product and a great incentive as well.

However, one of the biggest misunderstandings with IPL devices seems to be how long the cartridges are expected to last. There is major variance between the current devices on the market as to what this time length actually is.

All IPL devices need replacement cartridges so it becomes an issue of how often the device is used as to how often replacement cartridges are needed.

Getting Started Sourcing Inventory to Sell on Amazon

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If you are new to selling on Amazon, or selling online at all, sourcing for product for the first time can be a challenge, if not downright frightening. A good thing to keep in mind is to think of the products you are researching as retail items, rather than yard sale items. Meaning, think of your business as a real store, rather than just setting some things out on your front lawn in the hopes of getting rid of them.

 

There are endless opportunities out there to be a profitable seller on Amazon. This statement will seem too good to be true to many people who are just starting out, but once you get the hang of it the statement really is true.

 

However, if you ask ten different people how to get started finding inventory to sell, you will most likely get ten different answers. Some will say “stick to what you have around the house”. Others will say buying from wholesalers is the way to go. And still others will say “you can’t possibly make a living from selling things on Amazon”. The truth is, with a little guidance and some hard work, you can also be successful selling on Amazon.

 

Know your investment goals

Before you get started, make sure you have a good understanding of how much you are able to invest in your inventory and what your profit goals are. You will need to consider how much cash you can put into FBA. Knowing your own budget, and whether you can afford $20 a week or $2000 is very important.

 

Also have a firm understanding of what you hope to achieve. Is this going to be a side income with the goal of paying a specific bill every month? Will this be money to put aside for a family vacation? Or do you want to start a full-time business? Keeping track of your expenses, sales and profits will help you to achieve your goals.

 

Start out slow

While you are still learning about your costs, margins and price points test new products. Buy thrift store items, or go with one-off items. Test products gradually. If you find an item on a clearance rack for $2, and you know you can easily sell it for $6, buy one or two of them and see how they go. Don’t go all in and buy 50 of them, because chances are they will still be there tomorrow. If they aren’t, there will be another item that sells just as well. Buying all 50 of them will only mean that eventually the market will become saturated and you will be stuck holding the bag with a lot of inventory you will be lucky to sell and more important, you will have tied up your money when you could be using it for something that will sell. Even if you make back the total amount you paid for all of them, you are still in the same position you were before you started selling them.

 

Don’t start with expensive items

True, you can make a bigger profit from a more expensive item. However, until you perfect your skills and learn the ropes, it is a much better idea to start out slow with the smaller items that net you a few dollars and try to meet your planned margin. For example, say you plan on a 2X markup, then make sure if you are selling an item that cost you $1, you list it for $2 and see how that goes. In other words, practice listing items that will obtain your margin just in a lower amount and stick with it.

 

Keep overhead low in the beginning

As with most other things in life, you need to walk before you can run. There are plenty of services out there to aid Amazon sellers, and many of them are excellent and well worth the money. However, when you first start out selling, you really need to pay close attention to what you need and what can wait until you become more successful.

 

Do you really need that premium service with all the analysis tools? Not right away. Your main focus when you begin your retail business should be on fast moving, profitable inventory. Of course, there are some things you won’t be able to do without, then you will just have to figure them into the cost of doing business.

 

Source your house

When you are getting started, the best place to scout, is your own house. Those clothes that your children have long grown out of which are in great shape because you took care of them. Those books you’ve already read and are now just collecting dust. Those gifts auntie Em gave you for Christmas that are still in the box because she never paid attention to what you really wanted in the first place. Just look around, there are plenty of things you don’t use, which you can turn into cash, while perfecting your selling skills.

 

Thrift store gems

Hit all of the thrift stores in your area, sometimes you can find some real gems which can be turned into a nice profit on Amazon. It does take some work and some digging but there are plenty of bargains out there which can be sold for far more than you pay if you look hard enough.

 

Retail Arbitrage

Retail Arbitrage is when you find something on sale or clearance at a retail store which you can then make a profit on by selling it for more online. Another idea is selling freebies. Say you buy something and get a free gift, turn around and sell it. That is called free money friends and we love free money.
So, as you can see, the possibilities are truly endless. With a little imagination, hard work and research, there is no reason why you can’t have a successful Amazon business just like a lot of other people. The key is, walk before you run. Don’t jump into selling online with both feet, otherwise, chances are you will fail before you even have a chance to get a real sense of what it is all about.

Buying Inventory from a Supplier

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Suppliers

 

To be profitable selling on Amazon you need to be able to find product which is in demand and you need to be able to buy it at a price that allows you to sell it at an attractive retail while still making a profit for yourself.

This sounds pretty simple, doesn’t it? Well it isn’t as easy as it sounds when you consider you are competing with thousands of other sellers and you need to be able to purchase your inventory for less than you would if you went to a retail store.

It isn’t easy, but it is by no means impossible. If it were impossible there wouldn’t be so many people selling on Amazon and making a decent living at it. In this article I will show you how you can be one of the profitable sellers with a few simple tips.

Find a Supplier

Suppliers tend to keep a low profile which makes it more difficult to access information about them and purchase from them. However, there is a trick to locating a supplier, and it is pretty simple when you think of it.

All product sold has a tag attached to it. This tag gives a wealth of information about the product it is attached to, including the suppliers name, website and even their mailing address. With this information you can easily contact them to see if they will sell to you as well.

When you see an item that is selling really well, either at a brick and mortar store or online, buy a couple. When you have the items make note of the name and contact information of the supplier and then list them for sale in your store. If they sell equally as well for you, contact the supplier to see what kind of quantity you need to buy and what price you need to pay for them.

Keep in mind that a lot of suppliers are very picky in regards to the companies they are willing to sell to. The bigger the brand, the pickier they can afford to be. Most reputable suppliers will want to see a trading history, and evidence that you actually own a website.

This can present the obvious challenge, without a website some suppliers won’t sell to you, without product to sell there is no website. However, there are plenty of suppliers out there that can supply you so you are able to get your store up and running, after which you can build on that.

Do your research

Research in detail the supplier you want to work with. Also look carefully at the products you are planning to buy from them. This is a very important part of inventory sourcing. If you don’t do careful and thorough research you could wind up falling prey to one of the many and expensive scams out there, or you could end up buying a lot of inventory that can’t be sold because it’s faulty or counterfeit.

The best way to carry out your research is in person, by meeting the supplier face to face. However, this isn’t always possible, especially if you are just starting out. Here are a few things to look at, in regards to both the supplier and the product itself:

Supplier

  • Are they trustworthy? Can you verify this by talking to existing clients?
  • Are they a registered business or legal entity in their country?
  • Are they honest about their contact information and address? Does the address exist and does the contact information work?
  • Are their payment terms flexible? Do they accept a range of payment methods?

Products

  • Did you receive a sample and do you have assurance that all products will meet the same standards as the sample?
  • Do the products comply with all laws in place?
  • If branded, are the products 100% genuine? If the items aren’t and you are caught selling them, you will be the one in trouble.

Research to this extent may seem like a lot of needless work, but it only takes one time of getting burned for you to realize just how important and necessary it is. Trust me, I speak from experience and it is my desire to keep you from finding this out first hand. After going through the process of detailed research a few times, it will become second nature when dealing with new suppliers.

Discounts

Discounts are what make retailers profitable. Most suppliers are willing to offer you some kind of discount, whether it’s 5% off their normal price or free shipping. What ever the discount may be, it all adds up to profits in your pocket. For this reason, it’s important to never agree to pay the posted price without at least trying to get a better deal.

Same as in any business deal, be prepared to do some dickering. A good rule to go by is, ask for double the discount you anticipate. Sometimes you will be pleasantly surprised when it works, more often than not you won’t get your first offer, but if you leave yourself some room to work, you can still get an excellent discount.

The most important thing to remember when dealing with suppliers is you can’t go into the meeting unprepared, you need to be armed with all of your research. Figure out the best price you can get away with charging for the item in your store, and what you want your profit margin to be. Then you will have the total price you need to pay, including shipping and all other charges to get the product delivered to you, get it listed and then to the customer. All of these charges need to figure into the actual cost of the item.

Making your first buy from a supplier can be rewarding if you just follow these tips, do thorough research and take your time. It never pays to seem too anxious to buy from anyone, especially not a supplier.